LaSer is a service company and a European player in intermediation and customer relations. LaSer develops on & off line retailers or brands solutions in the world of payment, loyalty and financial services on the basis of its base of expertise around customer knowledge. In this project, I managed the art direction and design of many cross-media communication collateral (digital, print, signage/stand and video) for the group and its subsidiaries. Some examples of creations are presented below.